Scene references
Use two or three news stills to lock the long-lens angle, black wardrobe, mast silhouette, daylight and city scale without copying identifiable faces.
Trend → brand system → lead magnet
Recreate the viral rooftop format with a controlled prompt system.
One locked world, one anonymous masked pair, three speculative brand directions and one comment-to-DM CTA.
Independent AI concept for education and portfolio demonstration. No featured brand, landmark or person commissioned, sponsored or endorsed this work.
The strategic idea
Copy the communication structure—not a person.
The format works because one fabric banner turns an extreme editorial image into an instantly readable advertisement.
Preserve the visual world, then change only the banner colour, short brand truth and restrained brand plate.
Use references for composition, wardrobe, scale and light. Keep generated characters fictional, masked and anonymous.
01 — Reference roles
Every input should control one layer.
Assign the reference roles explicitly instead of asking the model to guess their purpose.
Academy branding
Attach the approved white AI Craft Academy lockup and keep it identical across every slide.
Brand direction
Define only four variables: brand name, banner colour, one short line of copy and the brand plate treatment.
Format
Generate at an exact 4:5 ratio and preserve safe margins for the top comment CTA.
02 — Why it works
Six layers create a believable brand moment.
Scene anchor
A believable mast silhouette and long-lens city depth make the concept feel captured rather than composited.
Character continuity
The same fictional masked pair and wardrobe must survive every variation.
One message surface
The fabric banner carries the idea. Everything else supports it.
Short brand truth
Use one line that sounds native to the brand and remains readable through folds.
Quiet ownership
AI Craft Academy signs the work without competing with the visual.
Lead-magnet CTA
The top line and final slide convert attention into a comment-to-DM action.
03 — Reusable system
Change five variables. Keep everything else locked.
Replace the bracketed fields only after choosing a short, brand-native line.
Reusable master promptOpen, replace the variables and copy
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create a finished premium Instagram carousel slide in exact vertical 4:5 format, 1080 × 1350, based on a cinematic rooftop-banner visual.
Show the same two fictional masked characters on a narrow industrial mast high above a dense Manhattan-like city. Use a believable long-lens editorial perspective, restrained daylight and realistic atmospheric haze. Keep the pair relatively small so the scale of the city remains convincing. Preserve the same black clothing, body proportions, mast silhouette and red aviation beacon across the complete set.
Add one large wind-loaded fabric banner extending toward frame-right. It must remain the main communication surface, with believable cloth weight, folds, tension and edge flutter.
Use these variables:
- BRAND: [INSERT BRAND]
- BANNER COLOUR: [INSERT COLOUR]
- BANNER COPY: [INSERT SHORT BRAND LINE]
- COPY COLOUR: [INSERT HIGH-CONTRAST COLOUR]
- BRAND PLATE: [INSERT BRAND NAME OR APPROVED MARK]
The banner copy must be spelled exactly, use no more than four lines and feel printed into the fabric.
At the top, add this exact line:
comment “VIRAL” to get the prompt
Near the lower centre, add a restrained white rounded brand plate. At the lower-left, add the uploaded AI Craft Academy logo in white at a small, consistent scale.
Photorealistic editorial character, premium campaign finish, natural daylight, restrained contrast, believable anatomy, credible city scale and clean typography. No watermarks, creator handles, fake interface elements, duplicated people, extra characters, superhero styling, glossy CGI or invented landmarks.Speed and precision are different workflows.For exact client delivery, generate the visual first and rebuild final copy and logos in Figma, Canva or Photoshop.
04 — Exact carousel prompts
Every prompt used to build the five-slide set.
Keep the same scene references and Academy logo attached throughout. The brand examples are speculative visual exercises.
01 — Carousel coverIntroduce the trend and establish the system in one frame.
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create the finished cover slide of a premium Instagram carousel in exact vertical 4:5 format, 1080 × 1350.
Preserve the distant long-lens rooftop scene, the same fictional masked pair, black wardrobe, cat-ear head covering, red beacon, mast silhouette and realistic city scale. Add a large bright yellow wind-loaded fabric banner extending to frame-right. Print this exact black text onto the fabric:
RECREATE THIS
TREND FOR YOUR
BRAND.
Build this exact headline system above the scene:
comment “VIRAL” to get the prompt
VIRAL PROMPT
Recreate This Rooftop Trend For Any Brand
Add the uploaded white AI Craft Academy lockup near the lower-left at a subtle scale. Keep the banner folds, lighting and typography realistic and clean. No third-party brand plate on the cover.02 — LEGO speculative exampleDemonstrate a brand-native copy and colour adaptation.
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create slide 2 of the same premium 4:5 carousel. Preserve the same fictional masked pair, wardrobe, mast silhouette, red beacon, daylight, haze and long-lens realism.
Use a bright yellow banner with this exact black copy:
The world’s
greatest builders
all started as kids.
At the top add:
comment “VIRAL” to get the prompt
Near the lower centre, add a rounded white capsule with LEGO in bold red type. Add the approved white AI Craft Academy logo at the lower-left. Keep the concept clean and clearly speculative.03 — Spotify speculative exampleProve that only the copy, colour and brand plate need to change.
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create slide 3 of the same premium 4:5 carousel. Preserve the same fictional masked pair, black wardrobe, mast silhouette, red beacon, city scale, daylight and editorial grade.
Use a rich green banner with this exact white copy:
The right
sound can
change the
whole room.
At the top add:
comment “VIRAL” to get the prompt
Near the lower centre, add a rounded white capsule containing SPOTIFY in clean dark uppercase type. Add the approved white AI Craft Academy logo at the lower-left. Keep the visual minimal and speculative.04 — Airbnb speculative exampleAdapt the format to a warmer lifestyle message.
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create slide 4 of the same premium 4:5 carousel. Preserve the same fictional masked pair, black wardrobe, mast silhouette, red beacon, city atmosphere and long-lens realism.
Use a warm coral banner with this exact white copy:
Some places feel
like home before
you arrive.
At the top add:
comment “VIRAL” to get the prompt
Near the lower centre, add a rounded white capsule containing AIRBNB in clean dark uppercase type. Add the approved white AI Craft Academy logo at the lower-left. Keep the visual minimal and speculative.05 — Final CTAConvert carousel attention into the VIRAL comment trigger.
Use the uploaded scene references only for distant camera language, black wardrobe, mast silhouette, daylight and city-scale realism. Do not recreate identifiable facial features of real people; keep both fictional subjects masked and anonymous. Use the uploaded AI Craft Academy logo as the exact branding reference. Treat every featured brand as a speculative creative example, not an official collaboration. This is a fictional visual concept, not a real-world activity guide.
Create the final CTA slide of the same premium 4:5 carousel. Use the approved yellow-banner cover as a strongly blurred and darkened background.
Centre this exact typography:
Comment
VIRAL
to get the prompt
Prompt pack + breakdown delivered to your DMs
Use warm white type, precise spacing and strong hierarchy. Place the approved white AI Craft Academy horizontal lockup near the lower centre. Do not add any other icons, brand examples or interface elements.05 — Approval checklist
The set is finished only after a continuity pass.
Scene fidelity
The mast silhouette, red beacon, black wardrobe and cat-ear head covering should remain recognisable across the set.
Character continuity
The fictional pair, daylight, skyline scale and haze must remain consistent.
Banner physics
Check cloth weight, folds, wind direction, edge flutter and whether the copy follows the fabric.
Text accuracy
Proof every apostrophe, quotation mark, line break and brand name at full resolution.
Brand restraint
One banner, one brand plate and one Academy signature are enough.
Disclosure
State that no featured brand, landmark or real person endorsed the speculative work.
The larger lesson
Trends create attention. Systems turn attention into repeatable content.
AI Craft Academy connects reference control, campaign continuity, social packaging and distribution.
Create your version
Start with the master prompt.
Keep the world locked, shorten the copy and make the banner do one job.
Copy the prompt systemBuild beyond one trend
Turn one visual into a complete campaign.
Learn consistent identities, products, environments, image families and motion workflows.
View the curriculum