Product scale, shadows, and reflections in AI images

Scale needs a relationship

The model may preserve a package while changing its apparent size. State real or relative dimensions and include a credible environmental reference: hand, shelf, table edge, tile, vehicle interior, or known prop. Camera distance and focal length should support that relationship.

Contact creates weight

A grounded product compresses into a surface visually through contact shadow, cast shadow, reflection, and occlusion. These cues must agree with the light and material.

• Small dense contact shadow directly beneath the product.
• Softer cast shadow extending away from the key light.
• Reflection strength and blur matched to the surface roughness.
• No unexplained gap between the object and support plane.

Check perspective at the base

Packaging often looks wrong first where it meets the surface. Compare the product base, horizon, vertical lines, and surrounding objects. A beautiful upper half cannot rescue impossible grounding.